How Anantaa Ads work

Anantaa Ads places one relevant sponsored result alongside organic search results — never instead of them, never more than one per search. You set a budget and which queries you want to target; Anantaa handles the rest.

A real auction, not a black box

Every search with active ad candidates runs a deterministic cost-per-click auction — the same auditable ranking logic behind every major ad platform. Your bid (in cents per click) and how well your keywords match the query decide who wins. No model ever ranks candidates or sets price.

A relevance check on top, never a ranking decision

After the auction picks a winner, a local AI model gets one job: veto it if it's a bad or misleading match for the query. It can only suppress an ad, never promote one, never re-rank, never touch price — the auction's decision is never overridden in your favor or anyone else's.

Billed only on real clicks, fully audited

You're charged your bid amount only when someone actually clicks your ad, processed through Stripe. Every impression and click is recorded — you can see exactly what you were charged and why in your dashboard.